


Team Member Name
Team Member Name
Job Title
79% recommends it
Barcelona - Spain
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Building & Managing
in Network Effects Businesses (EN)
Registration deadline:
On Demand
Duration:
2 weeks
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Contact us if you need more information
01
Introduction
Learn how to rigorously evaluate the strength and defensibility of businesses built on network effects
Learn several methods for transforming regular products into platforms with network effects, as well as the pitfalls to avoid in such transformations
Content based on the cutting-edge research, consulting and angel investing experience of instructors.
Join a cohort of investors, start-up founders and executives in live interactive sessions
02
Course details
Date:
4 x 2 hr sessions (+ recordings of each live session)
4pm PST; September 12, 14, 19 & 21
¡1a SESIÓN GRATIS!
03
Course is for

Founders: who face network effects in their businesses or have the potential to develop them

Investors: who are seeking to improve their ability to evaluate platforms, marketplaces and other businesses built on network effects.

Product & Business Leaders
You work at a company that is built on network effects and want to leverage them better or enhance them

04
What you will learn
- Learn how to rigorously evaluate the strength and defensibility of businesses built on network effects
Learn several methods for transforming regular products into platforms with network effects, as well as the pitfalls to avoid in such transformations
Content based on the cutting-edge research, consulting and angel investing experience of instructors.
Join a cohort of investors, start-up founders and executives in live interactive sessions
Session 1 - Network Effects and Defensibility
Session 2 - Data Network Effects
Session 3 - Transforming Products into Platforms (Part I)
Session 4 - Transforming Products into Platforms (Part II)
Session 5 - Network Effects Aren’t Enough
05
About your instructors

Andrei Hagiu
Associate Professor at Boston University Questrom School of Business
Andrei has taught MBA and executive education courses on platform strategy at HBS, MIT and Boston University for over 15 years. He has also consulted with ADP, Equifax, Hearst and Intuit – all on the topic of how to transform products into platforms.
Julian Wright
Lim Chong Yah Professor of Economics at National University of Singapore
Julian has taught executive courses on platform strategy and on winning with data at NUS and has consulted with Facebook, MasterCard and Visa, as well as competition authorities and regulators interested in digital platforms.


06
What real people are saying?

Theodore Ohannessian
Product Manager
@ Mondia Group
"Over five sessions, this course enhanced my understanding of network effects and how pivotal they are to a platform's defensibility...Thank you Andrei Hagiu and Julian Wright for an incredibly insightful course with amazing guest speakers."

Kevin Fitzgerald
Managing Director
(Asia) @ Xero
"Andrei and Julian are experts on the topic of building and investing in network effects businesses...I'm excited to have been a guest speaker for the cohort"

Jonathan Siew
Head of Corporate & Business Development
@ Accuron Technologies
"A really insightful and engaging course on platforms and marketplaces, and very well managed. Looking forward to stay in touch with the cohort network of founders, professionals and investors and exchanging more ideas along the way! "