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Job Title
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Barcelona - Spain
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Oxford Digital
Disruption and Platforms
Programme
Registration deadline:
On Demand
Duration:
6 weeks
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Contact us if you need more information
01
Introduction
The emergence of digital platforms in every industry is driving change throughout the global economy.
Platforms create new-market disruption and result in opportunities for firms to generate revenues in ways that have not existed before.
Along with platforms, artificial intelligence (AI) and blockchain are disruptive technologies that can challenge the way entire industries work, and beyond that, can create societal change. This programme is designed to help those in leadership, policy making, government, legal, and entrepreneurial roles learn how to effectively navigate these challenges.
Looking at industry-specific use cases, participants will gain critical knowledge of what differentiates between successful digital transformation, why some transformation efforts fail, and adopt the tools to drive digital transformation in business.
02
Course details
Date:
6 weeks
7-10 hours per week, self-paced
¡1a SESIÓN GRATIS!
03
Course is for

A professional looking for deeper knowledge about the power of platforms, AI and blockchain in a business environment. An entrepreneur looking to integrate disruptive technologies into your business strategy

Are working with strategic, operational or managerial functions seeking opportunities for innovation

Intellectually curious, motivated and in the midst of, or aspiring towards, a career transition that requires future-fit skills in financial tech or banking

04
What you will learn
- Module 0: Orientation
An overview of the programme, the next-generation AI platform used to deliver it and the community of fellow innovators and leaders.
Module 1: Introduction to Digital Disruption
To develop a foundation, gain a comprehensive understanding of:
- Core concepts of digital disruption
- Models and technologies that are leading the disruption
- Key differences between, and impacts of, platforms, AI and blockchain technology
Module 2: Platform Disruption
Explore the mechanisms and competitive advantages of the platform model including:
- The variety of industries that have been, and currently are being, disrupted by platforms (including music, ridesharing, finance, hospitality and healthcare)
- What factors enabled the industry to be disrupted by platforms
- How to develop the foresight to identify the industries that are ready for platform disruption.
Module 3: Disruption from AI and Blockchain Technologies
Learn what makes applications of AI and blockchain technology truly disruptive:
- Examine a variety of examples of disruptive applications of these technologies
- Explore the conditions that enabled/will enable them to become disruptive
- View different disruptive applications of these technologies
- Examine what makes an industry ready for transformation from either AI or blockchain technology
Module 4: Responding to Disruption I
Look at how incumbents can respond to digital disruption by using scenario planning to determine where they should focus their digital transformation efforts:
- Evaluate what needs to be done in order to embrace AI or blockchain technology in a product's strategy and transition a product to a platform model
- Conduct a scenario planning exercise and use experiential learning to develop a strategy for how to respond to the disruption(s)
Module 5: Responding to Disruption II
Explore how to change the identity of a business to embrace digital transformation, including:
- How to approach process changes as a result of new technologies
- Which key strategies prepare people for change
Module 6: The Future
Embrace the future of digital disruption:
- Examine emerging regulation
- Understand the impact of regulation on technology and its disruptive power
- Create a strategic plan for preparing a specific business for digital disruption
05
About your instructors

Pinar Ozcan
Professor of Entrepreneurship and Innovation,
Saïd Business School, University of Oxford
Pinar Ozcan specialises in entrepreneurship and strategy in technology markets. Her current research includes the open banking project, where she examines industry disruption in banking through regulation and entry of fintechs, and the development of the sharing economy. In 2018, Pinar received the Strategic Management Society Research in Organisations Award for her work on the disruption in the banking sector in partnership with Swift Institute. She was recently selected to the global Thinkers 50 list for emerging thinkers with the potential to make lasting contributions to management theory and practice. Finally, in 2019, she was chosen as a British Academy Mid-Career Fellow for her work on the disruption of banking in Europe and the UK.

06
What real people are saying?