Platform Digest — 20.51

👋 🎄 On time for your Twelvetide: this year’s last round-up of what was written or said at the intersection of #platforms, #marketplaces and #business, and stood out.

The Digest will be taking a break through the end of the year. Back on Friday, January 8th.

Building the Middle Class of the Creator Economy:

Some inequality is inherent in the nature of the passion economy: supply is heterogeneous and non-substitutable, and the trust and affinity that creators build with their audiences should be celebrated. But platforms can do more to strengthen the creator middle class and broaden the path to success.

👊 Let's design our platforms that way—Harvard Business Review

The age of platform regulation is finally here:

Monopoly definitions break down when platforms seemingly guarantee consumer welfare by provisioning subsidized services. These frameworks fail to account for the consumer as worker and creator (at a minimum, through the generation of data) and the exploitation of data as the work product.

☝️ Regulate, if only for that platform middle class—Sangeet Paul Choudary

Subscription addiction:

Spinning the data flywheel: the subscription service must get better the more your customers use it. The data exhaust from transactions should lead to a more appealing service in the future. If this condition is true, a virtuous cycle driving more transactions is really beneficial to the customer, not just the company selling the service.

🤭 What's a digest without mentioning flywheels?—Firehose

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