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Europe's Top Summit for Platform & Ecosystem Innovation

TheNTWKSummit24: From Competition to Collaboration in the Digital Era

Summit - May 28 & 29 | Side Events - May 27 & 30 | Barcelona

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Peter C. Evans

McFadyen Digital


Chief Strategy Officer




In Person


Dr. Peter C. Evans is an internationally recognized expert on platforms and the growth of circular marketplaces. As Chief Strategy Officer at McFadyen Digital, a firm specializing in building online marketplaces, he draws from over 25 years of experience leading teams in translating new market trends into growth strategies. Evans is a prolific writer frequently contributing to publications like Forbes on topics at the intersection of business strategy and platform business models. He is also a sought-after speaker featured at various conferences and has given interviews with Bloomberg and on podcasts discussing this emerging space. Previous roles include partner in the innovation group at KPMG, Senior Director of Strategy and Analytics at General Electric, and Director at IHS/CERA acquired by S&P Global. He currently co-chairs the MIT Platform Strategy Summit and TheNTWKSummit while serving as an Advisory Board member to Marketplace Risk. A lifetime member of the Council on Foreign Relations, Evans previously served on the board of the National Association for Business Economics. He is the Lead Instructor on platform strategy at Caltech Executive Education and spent three years as a visiting instructor teaching platform strategy at Dartmouth College. Evans received his BA from Hampshire College and his master's degree and PhD from the Massachusetts Institute of Technology.

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