from #TheNTWKTalk “How to launch and build a successful marketplace business”, by Juho Makkonen
Do you want to know which should be the priority to attract: producers or consumers? Watch what Juho Makkonen told to us:
Takeaways:
- In general, when it comes to marketplaces it's very common that you want to start from the supply side
- Typically it's easier to get sellers to the marketplace in the beginning because, in many cases, they already have the asset and you are just providing the new channel through which they can sell their product or service
- Probably you don't want to get too much demand-side to your marketplace at a point where it's very empty
💡For more on this topic, follow Platform Economy and Business Ecosystems and access the full🎙🎙Recording Session on TheNTWKEvents Node