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  • Writer's pictureThe NTWK

Erich Joachimsthaler: Unleashing Business Reinvention in the Platform Economy

Erich Joachimsthaler, Ph.D., is the founder and CEO of Vivaldi, a global business reinvention firm. He is a rare combination of consultant, entrepreneur, academic, researcher, and author of The Interaction Field, Hidden in Plain Sight, and co-author of Brand Leadership. Over the last 20 years, Erich has led Vivaldi in helping companies to build strong brands, identify innovation and growth opportunities, and fully realize them to evolve from the traditional economy to the platform economy. He’s an expert in leveraging new innovation and growth strategies as customer expectations and industries change.


In The Interaction Field, Erich describes how the next generation of successful companies will shift from transactional businesses to an interactional model that creates value for everyone, including society at large, not just for investors and stakeholders. Businesses that solve immediate challenges of people today and also the major social and economic challenges of the future are the ones that will survive and grow.

Erich is an active member, contributor and supporter of TheNTWK, who delivered one of the most popular sessions at #TheNTWKSummit23 with his talk, "Reinvent Your Business."

Special thanks to Erich for being a vital member of TheNTWK and making a remarkable impact!


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